Free Etsy Listing Optimizer
Upload your product photo and get an AI-generated SEO title, all 13 tags, and a full listing description in seconds. 🛍️
Free Etsy Listing Optimizer
Upload your product photo and get an SEO-optimised title, 13 tags, and full description in seconds.
Fill in all fields above to optimise your listing
Schedule your Pinterest pins automatically with Layter — free to start
Why Etsy SEO matters for your shop
Rank Higher in Search
90% of Etsy buyers use the search bar. The right title and tags put your listing in front of them.
Use All 13 Tags
Most sellers only use 5-7 tags. Using all 13 can triple the number of searches your listing appears in.
Image-Aware AI
Our AI actually analyses your product photo — it picks up colours, style, and details that text descriptions miss.
Pinterest Traffic Too
Pinterest drives 40% of Etsy external traffic. We include pin titles so you can start driving free traffic today.
Etsy SEO best practices for 2025
Etsy's search algorithm looks at your title, tags, attributes, and description to decide where your listing ranks. The biggest mistake sellers make is writing titles that describe the product to a human ("Beautiful Handmade Candle") instead of matching how buyers actually search ("Soy Candle Gift for Her Vanilla Scent").
- ✓Front-load your title: put the primary keyword in the first 40 characters
- ✓Use all 13 tags: each should be a distinct keyword phrase, not one word
- ✓Tags and title should overlap: repeat your top 3-5 keywords in both
- ✓Include materials, style, occasion, and recipient in your tags
- ✓Refresh listings every 90 days to signal activity to Etsy's algorithm
🛒 Running an Etsy shop? See how Layter helps Etsy sellers automate their Pinterest and Instagram posting to drive more traffic to their listings. Learn more →
Frequently Asked Questions
Is this Etsy listing optimizer really free?▼
Yes! 100% free with no signup required. Upload your product photo and get an optimised title, 13 tags, and description instantly.
How does AI help with Etsy SEO?▼
Our AI analyses your product image and generates keyword-rich titles and tags based on what Etsy shoppers actually search for, so your listings appear higher in search results.
Why does Etsy give you exactly 13 tags?▼
Etsy allows up to 13 tags per listing. Using all 13 maximises your chances of being found. Each tag should be a different keyword phrase — our tool generates 13 varied tags covering product type, style, material, occasion, and recipient.
What makes a good Etsy listing title?▼
The best Etsy titles front-load the most important keyword, include the material, style, and occasion, and stay under 140 characters. Our AI follows all these best practices automatically.